by Avi Kumar | 4 mins read
Jun 15, 2021
Are you being misled by ROAS?
eCommerce , Shopify , Videos , WooCommerce
Running eCommerce Ad Campaigns, often many decisions are based on ROAS. However, ROAS is not a complete metric and can be misleading and deceptive. Let's break it down...
by Avi Kumar | 5 mins read
Jun 15, 2021
CTR, CPM, CPC, CPA insights!
eCommerce , Shopify , Videos , WooCommerce
Are you making these common mistakes while interpreting these Advertising terms? Find out! CTR, CPM, CPC CPA explained.
by AMZ Scout | 4 mins read
May 19, 2021
Amazon Market Research: Trends and Niches 2021
Amazon , eCommerce , Marketing Trends
Amazon is a huge marketplace with plenty of opportunities to make money for everyone. But it can get overwhelming really quickly, especially if you are starting out new. In this exhaustive research we found some interesting trends and niches on Amazon that you can focus on in 2021.
by Avi Kumar | 4 mins read
Mar 1, 2021
Shopify for Wholesale B2B Sales
B2B , eCommerce , Shopify , Wholesale
When you start getting bulk orders for your product on Shopify, it's time to expand your business for Wholesale B2B sales. Here's everything you need to know about selling Wholesale or B2B on Shopify
by Avi Kumar | 4 mins read
Jan 8, 2021
A/B Testing Tools for WordPress
A/B testing , Tools , WordPress
A/B testing is the most foolproof scientific technique for testing your marketing initiatives. Here are few A/B testing tools that can make this easier for you, especially for a WordPress site
by Avi Kumar | 4 mins read
Jan 6, 2021
Open Source Shopping Carts: A list for 2021
Drupal , Magento , Open Source , Shopping Cart , WooCommerce
Whether you are starting a new online business or expanding your current one, you need a good shopping cart. But which shopping cart is right one for your business? Read here to find out.
by chinmayi | 3 mins read
Dec 8, 2020
eCommerce Marketing Automation: HubSpot, Klaviyo or ActiveCampaign?
eCommerce , Marketing Automation
With all the available marketing automation tools and their multiple functionalities, finding the one that fits your business needs is a task. Here's a comparison between the 3 most leading marketing automation platforms that will help you make the right investment.
by Avi Kumar | 2 mins read
Dec 7, 2020
Shopping Carts: Self-Hosted vs. Hosted
Drupal , eCommerce , Magento , Open Source , Shopping Cart , WooCommerce
Are you trying to figure out which type of shopping cart is good for your eCommerce business? Our comparison can help you decide.
by Avi Kumar | 1 min read
Dec 4, 2020
Different Types of Shopping Carts
Drupal , eCommerce , Magento , Shopping Cart , WooCommerce
Planning to add a shopping cart to your website or opening a webstore. Find all information related shopping carts and its type here.